Social Media Marketing

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SEO And Social Media
by Make Your Mark|12 August 2025|Content Marketing, Inbound Marketing, Online Marketing, SEO, Social Media Marketing, Website Traffic
You don’t have to be an expert social media strategist to understand the important role social media plays in creating brand awareness and reaching potential customers. Search engine optimization, or SEO, is a tool that can improve social media marketing efforts...
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A phone camera shooting video marketing images
Video Killed the Print Ad Star
by Make Your Mark|11 January 2025|Content Marketing, Online Marketing, Social Media Marketing, Storytelling, Video Content
A picture is worth a thousand words, but a video is worth a million.  The static photo that accompanies strategically placed copy is great, but if you really want to knock the socks off your customers, differentiate yourself from your...
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Person sitting at a desk using a laptop
What Is a Burner Account on Social Media?
by Make Your Mark|06 January 2025|Social Media Marketing
Maintaining privacy and managing multiple online personas is more challenging than ever. Whether you're trying to separate your personal...
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The Ultimate Guide to YouTube SEO: Optimize Videos and Increase Views
by Make Your Mark|25 December 2024|Online Marketing, SEO, YouTube Marketing
With around 2.5 billion monthly active users, YouTube isn’t just a video platform—it’s the world’s second-largest search engine, right behind Google...
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TikTok SEO 101: From Hashtags to Strategies that Get Results
by Make Your Mark|23 December 2024|Online Marketing, SEO, TikTok Marketing
TikTok has evolved far beyond a platform for viral dance trends and challenges. It’s now a search powerhouse, particularly among Gen Z and...
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Is TikTok Good for Advertising?
by Make Your Mark|23 November 2024|Online Advertising, Social Media Advertising, TikTok Advertising, TikTok Marketing, Video Content
In today's digital age, TikTok has quickly become one of the top social media platforms, and it's no surprise that businesses are taking advantage of its potential for advertising and marketing. With its unique format and wide range of creative...
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social media audit
What is a Social Media Audit and How Do I Perform One?
by Make Your Mark|24 October 2024|Social Media Marketing
Social media has become an indispensable part of any business strategy, but how do you know if your efforts are truly paying off? A social media audit can tell you that, thoroughly reviewing your social media presence for everything from...
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E-commerce SEO Strategy: A Post-Holiday Revitalization
by Make Your Mark|29 December 2023|LinkedIn Marketing
As e-commerce businesses wind down from the holiday rush, January opens up a great chance to reflect and plan ahead. The dip in sales post-December gives us a unique moment to strengthen the foundations of online success. In the fast-paced...
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Top 7 Digital Marketing Insights
by Make Your Mark|28 November 2023|LinkedIn Marketing
Happy holidays! How are you celebrating? We at Make Your Mark are wrapping up 2023 and the holiday season with this glorious collection of what went right in digital marketing…and a few things that went wrong. Keep reading for a...
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5 LinkedIn Marketing Tools You Should Be Using For Next-Level Networking
by Make Your Mark|26 October 2023|LinkedIn Marketing
When we think about making new connections, one of the first places we go to is LinkedIn. It’s THE hub for professionals and businesses who want to go about bringing in new prospects for whatever it is they want to...
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