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AI and Technical Writing: How to Use ChatGPT Effectively

by Make Your Mark|26 January 202422 March 2024|AI

How does AI and technical writing work together? The title of this might be pretty self-explanatory, but it’s very important to know this before you continue: this is not a guide on how to get AI to write all your...

Chatbot Marketing: The Bot That Can Do A Lot

by Make Your Mark|23 March 202330 May 2023|AI, Analytics, eCommerce & AI, Inbound Marketing, Online Marketing, Personalized Content, SEO

Understanding Chatbots and How They Can Enhance Your Digital Marketing Strategy It’s the early 2000s, and you’re at work, sitting at your desk. You open up Microsoft Word to write up a report, and before you know it Microsoft’s word...

a human hand touching a cyborg hand representing AI in digital marketing

You, Yourself, and AI

by Make Your Mark|23 February 202330 May 2023|AI, Analytics, eCommerce & AI, Inbound Marketing, Online Marketing, Personalized Content

Does it ever feel like the businesses around you are moving faster than you are? You might know about AI, but are you taking full advantage of how it can streamline your business’s marketing? As members of the digital marketing industry,...

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AI and the Future of Digital Marketing

by Make Your Mark|02 September 202119 June 2023|AI, Analytics, Content Marketing, eCommerce & AI, Mobile Marketing, Online Marketing, Personalized Content, SEO

From the smartphones you can’t live without, the chatbots that assist you during a website visit, to the self-driving car Tesla is looking to release, artificial intelligence is everywhere and is a part of our everyday existence. Just as artificial intelligence...

Tiktok marketing displayed on a phone screen

Teach Me to TikTok

by Make Your Mark|18 May 202119 June 2023|AI, Content Marketing, eCommerce & Influencer Marketing, Online Advertising, Online Marketing, Social Media Marketing, TikTok Advertising, TikTok Marketing, Video Content

When I first heard rumblings about TikTok and (TikTok marketing), I first thought it was the newest dance. I was all prepared to learn the steps so I could kill it in the club post pandemic and keep up with...

2021 eCommerce Trends That Should Be on Your Radar

by Make Your Mark|14 January 202131 May 2023|AI, Analytics, Content Marketing, eCommerce, eCommerce & AI, eCommerce & Analytics, Mobile Marketing, Online Advertising, Personalized Content, Social Media Advertising, Video Content

The pandemic hasn’t had many positive ripple effects, except when one looks at eCommerce trends. According to experts, the pandemic of 2020 has launched eCommerce approximately 5 years ahead. This change has caused a shift in buying habits and more....

5 PPC Trends to Watch

by Make Your Mark|21 October 202010 April 2024|AI, Amazon Advertising, eCommerce, Google Ads, LinkedIn Advertising, Online Advertising, Pay-Per-Click (PPC), Video Content, YouTube Advertising

As the world becomes more digital, online advertising has become a major part of a company’s overall marketing strategy. Online advertising uses the internet to attract customers and prospects to your company/ brand and consists of several types of crucial...

The Hottest Digital Marketing Strategies of 2019

by Make Your Mark|18 April 201901 June 2023|AI, Analytics, Email Marketing, Online Marketing, Personalized Content, Social Media Marketing, Storytelling

Digital marketing really hit its stride in 2018, but it shows no signs of slowing down in 2019. In fact, if anything, it seems to be speeding up to the point that it's getting harder to keep up. Let's take...

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