Make Your Mark

How To Increase Website Traffic
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7 Ways to Bring More Visitors to Your Site One of the goals of any digital marketing strategy should be to increase website traffic and website clicks. Website traffic is important for your business for multiple reasons. Website traffic increases:...
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How To Host a Webinar Like an Online Pro
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Seven webinar best practices, tips and tricks Webinars aren’t new, but in 2020 events went virtual in a major way allowing brands and business to continue to connect with followers and potential customers during the worst of the pandemic. And...
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PPC Advertising Tricks and Tips
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Top four hacks to help you create an effective PPC ad campaign As digital marketing continues to shift and grow, businesses and brands are always on the lookout for ways to raise their search visibility and convert more customers. One...
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SEO And Social Media
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Top 4 search engine optimization hacks to create valuable content on social media and elevate rankings. When it comes to marketing, you don’t have to be an expert social media strategist to understand the important role social media plays in...
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Nine Ways to Use Data Analytics in Your Business
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Analytics can clarify the vision of what your business or brand can achieve and help you architect the roadmap to get there. Analytics can also help to streamline processes and improve operations. The information collected from analytics provides valuable insights...
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AI and the Future of Digital Marketing
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From the smartphones you can’t live without, the chatbots that assist you during a website visit, to the self-driving car Tesla is looking to release, artificial intelligence is everywhere and is a part of our everyday existence.  Just as artificial...
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Make Your Mark Digital Marketing Glossary
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Have you ever found yourself scratching your head trying to recall what a bounce rate means? Or you’ve wondered what MOFU stands for...
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Content Marketing Trends to Watch for The Rest of 2021
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Content marketing consists of the creation and sharing of material online with the purpose of inciting interest with the product and services of a company, brand or organization. Before a consumer can become your customer, they will engage in the...
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8 Storytelling Tips Your Content Marketing Team Should Use
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When it comes to marketing, all roads begin and end with one question – What message do we want to share with our audience? Marketing is more than peddling your products or service by using phrases and visuals that’ll entice...
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Top 10 Chrome Extensions for Social Media Marketers Blog
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Planning and creativity are two key components that make a social media marketer successful. When managing a brand’s social media presence, the workload can become overwhelming and tools that help marketers work smarter not harder are always welcome. Google Chrome...
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