Online Marketing

Top 7 Digital Marketing Insights From 2023
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Happy holidays! How are you celebrating? We at Make Your Mark are wrapping up 2023 and the holiday season with this glorious collection of what went right in digital marketing…and a few things that went wrong. Keep reading for a...
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5 LinkedIn Marketing Tools You Should Be Using For Next-Level Networking
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When we think about making new connections, one of the first places we go to is LinkedIn. It’s THE hub for professionals and businesses who want to go about bringing in new prospects for whatever it is they want to...
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A ReMARKable Marketing Knowledge Base: Coming in Q4
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It’s a simple thing these days to turn to Google and say, “10 best copywriting tools” or “best free AI tool.” What’s not simple is going through the endless articles full of results that tend to be really dry. Most...
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TikTok as a Search Engine: The Social Media Marketing Evolution
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In a remarkably short time, TikTok has clawed its way into today’s top-ranking social media platforms. What started as a fun short-form video sharing app has transformed into a cultural powerhouse and authority for a wide demographic of people. The...
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What is Task Automation, and How Much Should You Do With It?
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What is task automation? In a single word: lifesaving. Task automation streamlines processes. The automation software we have available today can whittle down a task that usually takes an hour long to complete to a few minutes. That’s powerful stuff!...
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Code on a laptop, showing how meta tags can be added to the backend of a website
Meta Tags For Dummies
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What ARE meta tags? Close your eyes and imagine you’re browsing through your favorite clothing store. You pick up a nice-looking shirt, and peek at the tag. If you scan the barcode on that tag, the shirt will pop up...
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PPC Strategies for Businesses
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Pay-per-click marketing, or PPC, has quickly become one of the most effective ways to reach potential customers online via search engines. With PPC ads, you only pay for the advertising if someone clicks on it, so you can potentially get...
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How to Work With AI (And Keep Your Job While You’re At It)
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Click here to skip to the picture examples! “AI Will Destroy Jobs” “The Dangers of AI” “Will AI Take Over the World?” The headlines can’t—won’t—stop talking about it. AI is the future! AI will ruin our future! AI is helping...
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An open notebook with storytelling marketing ideas
8 Storytelling Tips Your Content Marketing Team Should Use
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When it comes to marketing, all roads begin and end with one question – What message do we want to share with our audience? Marketing is more than peddling your products or service by using phrases and visuals that’ll entice...
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Influencers and Digital Marketing: The Digital Influencer
We’re here to be the nudge you need to unlock and upgrade the potential of your business’s digital marketing strategies.  How long has it been since you’ve encountered content from an influencer? How many hours, or how many minutes? It...
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