Content Marketing

Top 6 Inbound Marketing Trends for 2022

The first quarter of 2022 is well underway and so should your inbound marketing goals for this year. Inbound marketing is defined as a marketing model whose sales performance relies on the initiative of its client base to find and...

Top Five Digital Marketing Trends For 2022

by Make Your Mark|05 January 202231 May 2023|Content Marketing, Online Marketing, Personalized Content, Push Notifications, Video Content

As you begin to wrap up your 2021 4th quarter campaign goals, you’ve probably given a thought, or two, or more to your digital marketing strategies for 2022. At the center of all marketing efforts is the ability to increase...

How To Increase Website Traffic

by Make Your Mark|19 November 202119 June 2023|Content Marketing, eCommerce, Facebook Advertising, Google Ads, Inbound Marketing, Influencer Marketing, Instagram Advertising, LinkedIn Advertising, Online Advertising, SEO, Social Media Advertising, TikTok Advertising, Website Traffic

One of the goals of any digital marketing strategy should be to increase website traffic and website clicks. Website traffic is important for your business for multiple reasons. Website traffic increases: Brand awareness Potential customers Qualified leads The opportunity to...

How To Host a Webinar Like an Online Pro

by Make Your Mark|02 November 202131 May 2023|Content Marketing, Inbound Marketing, Online Advertising, Online Marketing, Storytelling, Video Content, Website Traffic

Our seven best webinar practices, tips and tricks Webinars aren’t new, but in 2020 events went virtual in a major way allowing brands and business to continue to connect with followers and potential customers during the worst of the pandemic....

SEO And Social Media

by Make Your Mark|12 October 202119 June 2023|Content Marketing, Inbound Marketing, Online Marketing, SEO, Social Media Marketing, Website Traffic

You don’t have to be an expert social media strategist to understand the important role social media plays in creating brand awareness and reaching potential customers. Search engine optimization, or SEO, is a tool that can improve social media marketing efforts...

A finger touching a screen displaying AI marketing images

AI and the Future of Digital Marketing

by Make Your Mark|02 September 202119 June 2023|AI, Analytics, Content Marketing, eCommerce & AI, Mobile Marketing, Online Marketing, Personalized Content, SEO

From the smartphones you can’t live without, the chatbots that assist you during a website visit, to the self-driving car Tesla is looking to release, artificial intelligence is everywhere and is a part of our everyday existence. Just as artificial intelligence...

Content Marketing Trends to Watch for in 2021

by Make Your Mark|06 August 202131 May 2023|Content Marketing, Inbound Marketing, LinkedIn Marketing, Online Marketing, SEO, Social Media Marketing, Video Content

Content marketing consists of the creation and sharing of material online with the purpose of driving consumer interest in a brand and their products or services. Content marketing helps drive sales, and as such significantly influences a customer's journey--including the...

Tiktok marketing displayed on a phone screen

Teach Me to TikTok

by Make Your Mark|18 May 202119 June 2023|AI, Content Marketing, eCommerce & Influencer Marketing, Online Advertising, Online Marketing, Social Media Marketing, TikTok Advertising, TikTok Marketing, Video Content

When I first heard rumblings about TikTok and (TikTok marketing), I first thought it was the newest dance. I was all prepared to learn the steps so I could kill it in the club post pandemic and keep up with...

Youtube marketing page displayed on a computer screen

10 Biggest YouTube Marketing Blunders

by Make Your Mark|30 March 202119 June 2023|Content Marketing, Inbound Marketing, Online Marketing, Social Media Marketing, Storytelling, Video Content, YouTube Advertising, YouTube Marketing

When it comes to marketing for social media, what is said in a carefully crafted post can be said so much better in a video. Short form video is here to stay and brands are posting them all over Facebook,...

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