Tools and Resources

Digital Marketing Glossary
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Have you ever found yourself scratching your head trying to recall what a bounce rate means? Or you’ve wondered what MOFU stands for...
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A person holding a laptop and pointing at its screen to demonstrate the purpose of permalinks in WordPress
What Is the Purpose of Permalinks in WordPress?
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If you're running a WordPress site, you're likely familiar with the term permalinks, but do you truly understand their importance? They...
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Duplicate a page in WordPress
How to Duplicate a Page in WordPress
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Duplicating a page in WordPress is a powerful tool for website management, allowing users to save time and maintain consistency across their site. Whether you're redesigning a page, creating similar content, or testing new layouts, having the option to duplicate...
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Increase Brand Awareness with Google AdWords
Whether your company is selling your products and services online, or in a brick-and-mortar location, you want to increase brand awareness and drive as many users to your site as possible. The number one way to achieve your marketing goals...
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Hands on a laptop, working with Chrome extensions for social media marketing
Top 10 Chrome Extensions for Social Media Marketing
Planning and creativity are two key components that make a social media marketer successful. When managing a brand’s social media presence, the workload can become overwhelming and tools like browser extensions that help marketers work smarter not harder are always...
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Instagram ecommerce page displayed on a phone
Level Up Your E-Commerce Conversions with Instagram
Our last post highlighted the trends that you should consider when planning the marketing strategy for your e-commerce site in 2021. One of the trends that we covered was visual commerce. Visual commerce is the use of imagery throughout your...
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A hand using a tablet for linkedin prospecting
Top 8 LinkedIn Navigator Tips to Maximize Prospecting
The key to sales is building relationships. The best sales reps know how to locate their target audience and understand their needs and pain points. As the year from Hades, otherwise known as 2020, draws to a close, you may...
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marketing automation software tools
Most Popular Digital Marketing Automation Tools and Software
In order for any business to be successful, a good inbound marketing strategy is a must-have. Most of today's consumers turn to the internet when shopping for products and services, and effective digital marketing content will capture their attention and...
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tablet screen showing a Google Ads Update
New Google Ads Update Helps Businesses Capture New Leads
Over the past two weeks, Google has been testing a new lead form extension feature for Google Ads. They have now confirmed that this feature will be rolled out to all users over the next month or so as part...
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LinkedIn Sponsored Content best practices
What Is LinkedIn Sponsored Content? [Tips and Best Practices]
Social media marketing is a bigger deal than ever before when it comes to promoting your brand and your business. LinkedIn is no exception to this rule, offering a new and more professional-focused way for individuals and companies to offer...
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