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Top Five Digital Marketing Trends For 2022
by Make Your Mark|05 January 2022|Content Marketing, Online Marketing, Personalized Content, Push Notifications, Video Content
As you begin to wrap up your 2021 4th quarter campaign goals, you’ve probably given a thought, or two, or more to your digital marketing strategies for 2022. At the center of all marketing efforts is the ability to increase...
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How To Increase Website Traffic
by Make Your Mark|19 November 2021|Content Marketing, E-commerce, Facebook Advertising, Google Ads, Inbound Marketing, Influencer Marketing, Instagram Advertising, LinkedIn Advertising, Online Advertising, SEO, Social Media Advertising, TikTok Advertising, Website Traffic
One of the goals of any digital marketing strategy should be to increase website traffic and website clicks. Website traffic is important for your business for multiple reasons. Website traffic increases: Brand awareness Potential customers Qualified leads The opportunity to...
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How To Host a Webinar Like an Online Pro
by Make Your Mark|02 November 2021|Content Marketing, Inbound Marketing, Online Advertising, Online Marketing, Storytelling, Video Content, Website Traffic
Our seven best webinar practices, tips and tricks Webinars aren’t new, but in 2020 events went virtual in a major way allowing brands and business to continue to connect with followers and potential customers during the worst of the pandemic....
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Nine Ways to Use Data Analytics in Your Business
by Make Your Mark|09 September 2021|Analytics, E-commerce & Analytics, Online Advertising, Online Marketing
Data analytics can assist with every facet of your business! This is because digital marketing analysts collect and assess data in order to facilitate decision-making, streamline processes, improve operations, and determine how business goals can best be achieved.  So, what...
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A finger touching a screen displaying AI marketing images
AI and the Future of Digital Marketing
by Make Your Mark|02 September 2021|AI, Analytics, Content Marketing, E-commerce & AI, Mobile Marketing, Online Marketing, Personalized Content, SEO
From the smartphones you can’t live without, the chatbots that assist you during a website visit, to the self-driving car Tesla is looking to release, artificial intelligence is everywhere and is a part of our everyday existence. Just as artificial intelligence...
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Content Marketing Trends to Watch for in 2021
by Make Your Mark|06 August 2021|Content Marketing, Inbound Marketing, LinkedIn Marketing, Online Marketing, SEO, Social Media Marketing, Video Content
Content marketing consists of the creation and sharing of material online with the purpose of driving consumer interest in a brand and their products or services. Content marketing helps drive sales, and as such significantly influences a customer's journey--including the...
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Hands on a laptop, working with Chrome extensions for social media marketing
Top 10 Chrome Extensions for Social Media Marketing
by Make Your Mark|31 May 2021|AI, Online Marketing, Social Media Marketing, Tools and Resources
Planning and creativity are two key components that make a social media marketer successful. When managing a brand’s social media presence, the workload can become overwhelming and tools like browser extensions that help marketers work smarter not harder are always...
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Tiktok marketing displayed on a phone screen
Teach Me to TikTok
by Make Your Mark|18 May 2021|AI, Content Marketing, E-commerce & Influencer Marketing, Online Advertising, Online Marketing, Social Media Marketing, TikTok Advertising, TikTok Marketing, Video Content
When I first heard rumblings about TikTok and (TikTok marketing), I first thought it was the newest dance. I was all prepared to learn the steps so I could kill it in the club post pandemic and keep up with...
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Youtube marketing page displayed on a computer screen
10 Biggest YouTube Marketing Blunders
by Make Your Mark|30 March 2021|Content Marketing, Inbound Marketing, Online Marketing, Social Media Marketing, Storytelling, Video Content, YouTube Advertising, YouTube Marketing
When it comes to marketing for social media, what is said in a carefully crafted post can be said so much better in a video. Short form video is here to stay and brands are posting them all over Facebook,...
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Instagram ecommerce page displayed on a phone
Level Up Your E-Commerce Conversions with Instagram
by Make Your Mark|01 March 2021|Content Marketing, E-commerce, E-commerce & Influencer Marketing, Inbound Marketing, Instagram Advertising, Instagram Marketing, Mobile Marketing, Social Media Marketing, Tools and Resources, Video Content
Our last post highlighted the trends that you should consider when planning the marketing strategy for your e-commerce site in 2021. One of the trends that we covered was visual commerce. Visual commerce is the use of imagery throughout your...
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