Social Media Advertising

Youtube marketing page displayed on a computer screen

When it comes to marketing for social media, what is said in a carefully crafted post can be said so much better in a video. Short form video is here to stay and brands are posting them all over Facebook,...

Instagram ecommerce page displayed on a phone

Level Up Your E-Commerce Conversions with Instagram

by Make Your Mark|01 March 202121 May 2025|Content Marketing, E-commerce, E-commerce & Influencer Marketing, Inbound Marketing, Instagram Advertising, Instagram Marketing, Mobile Marketing, Social Media Marketing, Tools and Resources, Video Content

Our last post highlighted the trends that you should consider when planning the marketing strategy for your e-commerce site in 2021. One of the trends that we covered was visual commerce. Visual commerce is the use of imagery throughout your...

2021 E-commerce Trends That Should Be on Your Radar

by Make Your Mark|14 January 202131 December 2024|AI, Analytics, Content Marketing, E-commerce, E-commerce & AI, E-commerce & Analytics, Mobile Marketing, Online Advertising, Personalized Content, Social Media Advertising, Video Content

The pandemic hasn’t had many positive ripple effects, except when one looks at e-commerce trends. According to experts, the pandemic of 2020 has launched e-commerce approximately 5 years ahead. This change has caused a shift in buying habits and more....

5 PPC Trends to Watch

by Make Your Mark|21 October 202031 December 2024|AI, Amazon Advertising, E-commerce, Google Ads, LinkedIn Advertising, Online Advertising, Pay-Per-Click, Video Content, YouTube Advertising

As the world becomes more digital, online advertising has become a major part of a company’s overall marketing strategy. Online advertising uses the internet to attract customers and prospects to your company/ brand and consists of several types of crucial...

A hand using a tablet for linkedin prospecting

Top 8 LinkedIn Navigator Tips to Maximize Prospecting

by Make Your Mark|01 October 202008 May 2024|LinkedIn Advertising, Online Advertising, Tools and Resources

The key to sales is building relationships. The best sales reps know how to locate their target audience and understand their needs and pain points. As the year from Hades, otherwise known as 2020, draws to a close, you may...

Facebook Marketing Strategy: A Must Have

by Make Your Mark|01 March 202021 May 2025|Content Marketing, E-commerce & Analytics, Facebook Advertising, Facebook Marketing, Online Advertising, Online Marketing, Social Media Advertising, Social Media Marketing

For any business looking to target their audience and connect with customers more effectively, social media is an essential place to start. Particularly for online businesses, Facebook can be a powerful tool if used correctly. But when it comes to...

Marketing Trends to Watch in 2020

by Make Your Mark|14 January 202031 December 2024|Content Marketing, E-commerce & AI, Inbound Marketing, Online Marketing, Social Media Advertising, Social Media Marketing, Video Content

Marketing techniques are constantly evolving, as companies are learning how to better appeal to their target audiences. It's no secret that a new year brings new marketing trends to keep an eye on and use in your own company's marketing...

LinkedIn Sponsored Content best practices

What Is LinkedIn Sponsored Content? [Tips and Best Practices]

by Make Your Mark|01 October 201908 May 2024|Content Marketing, Inbound Marketing, LinkedIn Advertising, LinkedIn Marketing, Online Advertising, Online Marketing, Social Media Advertising, Social Media Marketing, Tools and Resources

Social media marketing is a bigger deal than ever before when it comes to promoting your brand and your business. LinkedIn is no exception to this rule, offering a new and more professional-focused way for individuals and companies to offer...

Key Instagram Marketing Tips and Strategies for Your Business

by Make Your Mark|26 August 201921 May 2025|Content Marketing, E-commerce & Analytics, Inbound Marketing, Instagram Advertising, Instagram Marketing, Online Marketing, Social Media Marketing

Instagram is a social media network on the rise, particularly among millennials and Gen Z users. Instagram users are incredibly engaged, which means that there's huge advertising potential for your B2B or B2C business. Since it's a visual platform based...

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Social Media Advertising

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