Online Advertising

by Make Your Mark|18 October 202415 May 2025|Pay-Per-Click

Running a successful PPC (pay-per-click) campaign is more than just launching ads and hoping for the best — it’s an ongoing process of fine-tuning and optimization. If you want your campaigns to truly thrive, regular PPC audits are your secret...

How To Stop Google Ads: A Complete Guide to Blocking and Disabling Ads

by Make Your Mark|17 October 202415 May 2025|Google Ads

Google Ads are everywhere. They pop up in your search results, appear before videos, and even follow you around the web based on your browsing history. While these ads serve a purpose for businesses looking to grow, many users find...

PPC Analysis: Using Results to Define Future Success

by Make Your Mark|15 October 202415 May 2025|Pay-Per-Click

Pay-per-click (PPC) advertising is a major contributor to brands’ online success. But running ads isn’t a rinse and repeat kind of deal. To get actual results, you need to be constantly looking out for opportunities to improve your campaigns. With...

PPC Spying and How It Can Work For You

by Make Your Mark|14 October 202415 May 2025|Pay-Per-Click

Ever wonder how your competitors are pulling off those killer pay-per-click (PPC) campaigns that always seem to get the top spots? Well, the secret is out, and it's called PPC spying. It might sound sneaky, but this is a completely...

The Full Guide To PPC Competitor Analysis

by Make Your Mark|13 October 202415 May 2025|Pay-Per-Click

The internet is bursting with advertising — there are ads on every page, every app, and every social media platform, all vying for consumer attention in an oversaturated digital landscape. With so many competitors jostling each other in the same...

How Much Do Google Ads Cost?

by Make Your Mark|11 October 202402 May 2025|Google Ads

Thinking about diving into Google Ads? You’re not alone. Many businesses have harnessed the potential of this powerful platform, but before you hit that launch button, take a moment to figure out just how much it might set you back....

Creating Better Campaigns: The Power of PPC Intelligence

by Make Your Mark|10 October 202402 May 2025|Online Marketing, Pay-Per-Click

Sometimes it can feel like your ad campaigns have hit a wall no matter what you try. That feeling of being stuck, seeing stagnant results despite your best efforts, can be frustrating for any marketer. But instead of getting discouraged,...

How To Boost ROI With SEO and PPC Integration

by Make Your Mark|01 April 202416 May 2025|Pay-Per-Click, SEO

There really is no disputing this fact: a modern day business MUST have an online presence in order to grow. And to achieve that growth, you need to be paying attention to your SEO and PPC strategies. Those aren’t just...

What Is Digital Strategy and Why Do You Need It?

by Make Your Mark|11 March 202208 May 2024|Analytics, E-commerce, Inbound Marketing, Online Advertising, Online Marketing, SEO

All businesses need an effective digital strategy to increase brand awareness, reach new customers and optimize business processes. So, what is digital strategy? Digital strategy refers to a company’s approach to the use of technology to increase the growth of...

Increase Brand Awareness with Google AdWords

by Make Your Mark|17 December 202108 May 2024|Google Ads, Online Advertising, Pay-Per-Click, Tools and Resources, Website Traffic

Whether your company is selling your products and services online, or in a brick-and-mortar location, you want to increase brand awareness and drive as many users to your site as possible. The number one way to achieve your marketing goals...

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Online Advertising

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