A technology-focused manufacturer needed a strategic digital refresh to replace an outdated online presence and strengthen discoverability across traditional and AI search platforms.
We developed an evergreen hub-and-pillar framework to support SEO and AI visibility, along with AI-optimized blog and landing page structures. We also expanded FAQs to better address user intent and natural language queries while building topical authority through greater content depth and E-E-A-T.
The strategy delivered meaningful gains in AI search visibility and top SERP rankings, including a 1,614%+ year-over-year increase in AI search visibility.
