Make Your Mark Digital Marketing Glossary
Have you ever found yourself scratching your head trying to recall what a bounce rate means? Or you’ve wondered what MOFU stands for...
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Google Remarketing Strategy: 7 Tips to Plan & Create Growth-Driven Campaigns
As a business owner or marketing professional, it's important to employ a growth-designed Google marketing strategy. There are many channels you can use to grow your online traffic and conversions, including Google ad campaigns. Here's what you need to know...
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Facebook Marketing & Ads Strategy: A Must Have
For any business looking to target their audience and connect with customers more effectively, social media is an essential place to start. Particularly for online businesses, Facebook can be a powerful tool if used correctly. But when it comes to...
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Marketing Trends to Watch in 2020
Marketing techniques are constantly evolving, as companies are learning how to better appeal to their target audiences. With the new decade comes new marketing trends to keep an eye on and use in your own company's marketing campaign. Here are...
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Most Popular Digital Marketing Automation Software Tools
In order for any business to be successful, a good inbound marketing strategy is a must-have. Most of today's consumers turn to the internet when shopping for products and services, and effective digital marketing content will capture their attention and...
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New Google Ads Update Helps Businesses Capture New Leads
Over the past two weeks, Google has been testing a new lead form extension feature for Google Ads. They have now confirmed that this feature will be rolled out to all users over the next month or so. These lead...
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What Is LinkedIn Sponsored Content? [Tips and Best Practices]
Social media marketing is a bigger deal than ever before when it comes to promoting your brand and your business. LinkedIn is no exception to this rule, offering a new and more professional-focused way for individuals and companies to offer...
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Digital Marketing Tips: How to be Successful with Google Ads
If you’re a marketing professional looking for the best way to get into digital marketing, then Google Ads is an excellent place to start. Google Ads comes complete with a wide range of features, the ability to pinpoint your audience...
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Key Instagram Marketing Tips and Strategies for Your Business
Instagram is a social media network on the rise, particularly among millennials and Gen Z users. Instagram users are incredibly engaged, which means that there's huge advertising potential for your B2B or B2C business. Since it's a visual platform based...
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Grow Your Business with Facebook Advertising
Facebook has completely changed the game when it comes to the way we communicate. As a business, having a Facebook presence is an absolute must. It's one of the best ways to advertise and make sure your products and services...
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PPC for eCommerce: What You…January 28, 2019
Social Media Campaign ExamplesFebruary 11, 2019
5 Things to Look for…February 25, 2019
Why Every Marketing Program Needs…March 4, 2019