Make Your Mark

Teach Me to TikTok
When I first heard rumblings about TikTok, I first thought it was the newest dance. I was all prepared to learn the steps so I could kill it in the club post pandemic and keep up with cool kids in...
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10 Biggest YouTube Marketing Blunders
When it comes to marketing for social media, what is said in a carefully crafted post can be said so much better in a video. Short form video is here to stay and brands are posting them all over Facebook,...
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Video Killed the Print Ad Star
A picture is worth a thousand words, but a video is worth a million.  The static photo that accompanies strategically placed copy is great, but if you really want to knock the socks off your customers, differentiate yourself from your...
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Level-Up Your E-Commerce Conversions with Instagram
Our last post highlighted the trends that you should consider when planning the marketing strategy for your e-commerce site in 2021. One of the trends that we covered was visual commerce. Visual commerce is the use of imagery throughout your...
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2021 eCommerce Trends That Should Be on Your Radar
The pandemic hasn’t had many positive ripple effects, except when one looks at eCommerce trends. According to experts, the pandemic of 2020 has launched eCommerce approximately 5 years ahead. This change has caused a shift in buying habits and more....
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2021 Digital Marketing Trends to Put on Your Radar
Planning for the new year begins way before we drink a cup of kindness (or this year a lot of booze) for days of auld lang syne. And while some are counting down the days…minutes…seconds until the Times Square ball...
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Get Your Holiday Retargeting Right with These Tips
With the Thanksgiving turkey practically on the table, the holiday shopping season is in overdrive, as should be retargeting your holiday digital marketing strategy.  Along with Thanksgiving the most significant dates for the 2020 holiday shopping season are: Nov. 26...
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Save Your Ecommerce Holiday Season from The Grinch
Tweak your holiday sales with these tips There’s no doubt that 2020 will go down in history as a year with as many twists and turns as a Shakespeare play. Let’s be even more frank, it’s been the year from...
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5 PPC Trends to Watch
As the world becomes more digital, online advertising has become a major part of a company’s overall marketing strategy. Online advertising uses the internet to attract customers and prospects to your company/ brand and consists of several types of crucial...
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Top 8 LinkedIn Navigator Tips to Maximize Prospecting
The key to sales is building relationships. The best sales reps know how to locate their target audience and understand their needs and pain points. As the year from Hades, otherwise known as 2020, draws to a close, you may...
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